Any new product when first introduced is more or less of an experiment no matter how carefully and thoroughly it has been worked out.

This was the case with Eastman Portrait Film; we had put in months and months of investigation and experiment before we introduced it to the profession. We knew it was right for its purpose, but the professional naturally did not; it was to him still an experiment.

So under the circumstances, we could scarcely expect him to rush to the nearest dealer's and order a supply of film-holders, which, so far as he knew, might soon have to be discarded.

We did want him to try Eastman Portrait Film because we knew he would like it and use it, and so as a compromise we offered the Eastman Portrait Film Sheaths by means of which the Portrait Film could be used in the regulation plate-holder.

At best the Film Sheaths are a compromise, and their use deters the professional from enjoying two important advantages in the use of Portrait Film - compactness and lightness. The East-man Portrait Film Holders are much lighter and more compact than the ordinary plate-holder and do not require sheaths. In the larger sizes the Eastman Portrait Film Holders effect a material saving in weight and entirely obviate the chance of the film buckling or not lying perfectly flat.

From An Artura Iris Print By Campbell Studio New York.

From An Artura Iris Print By Campbell Studio New York.

With Eastman Portrait Film an established success, we believe that the man who gives film a fair trial will use it, and that the small additional cost of the Film Holders is more than offset by their additional convenience.

Eastman Portrait Film Holders Are Furnished In Two Styles - No

1 to fit Century Cameras and Century Studio reversible backs, No.

2 to fit Universal, Eastman and Premo View Cameras.

PRICES

5

X

7.......................

$1.00

X

1.10

8

X

10.....

1.25

7

X

11.....

1.25

11

X

14.....

4.00

Sterling Portrait Film Holders To Fit The F. And S. Home Portrait, Sky Scraper Camera And F. And S. Commercial Camera

PRICES

8

X

10......

$2.50

11

X

14......

6.00

Prices f. o. b. Eoclieater, N. Y.